A social experiment of waiving tolls on expressways started on June 28
      as part of the pilot project. This is to make expressways basically free
      of charge for the purpose of reducing distribution costs and prices through
      active use of expressways and then stimulating a regional economy. This
      fiscal year, the sections equivalent to about 20 % of the expressway network
      all over the country is set as experimental sections to see the economic
      effect on the region and influence on congestion or environment. The experimental
      period will ends on March 31 next year. All the automobiles that run along
      the sections will become its target. 
       
      This issue picks up East Nippon Expressway Co., Ltd. (NEXCO East), who
      positions this social experiment as its important topic at hand. We focus
      on "ETC Management Division, Operation Div.", whose main functions
      are spreading ETC (Electronic Toll Collection System) and traffic safety
      countermeasures in using it. 
       
      So far the Division has tried various countermeasures for traffic safety.
      In exploring more effective and newer approaches, they came up with the
      idea of developing a driving simulator (DS) for simulating diverse dangerous
      events that a driver may encounter while driving on an expressway using
      three-dimensional virtual reality (3D VR) technologies about three years
      ago. 
       
      In 2009 fiscal year, this idea was realized with support of Kosokudoro-kanren-shakaikouken-kyogikai
      (Expressway-related Social Contribution Conference), which has its bureau
      in Express Highway Research Foundation of Japan (EHRF). Aiming to encourage
      safe driving, "Highway Driving Simulator" was developed and operated
      in cooperation with Central Nippon Expressway (NEXCO Central) and West
      Nippon Expressway (NEXCO West). 
       
      We interviewed Mr. Akira Mitsuishi, Assistant Manager, ETC Management Division,
      Operation Div., East Nippon Expressway Co., Ltd.; and Mr. Toru Nishimura,
      Section Head of the same Div, both of whom have been deeply involved from
      the introduction stage of the DS to its developing process and the use
      afterward. | 
    
    
       
      
        
          
              Positioning and Activities of ETC Management Division 
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      In 2004, four acts related with Privatization of Four Highway-related Public
      Corporations were enacted in 2004 through the fundamental administrative
      reform (decided upon by the Cabinet in 2000) and the Readjustment and Reorganization
      Plan of Public Corporations (decided upon by the Cabinet in 2001). Based
      on the Act, four highway-related public corporations (the Japan Highway
      Public Corporation (JHPC), the Metropolitan Expressway Public Corporation,
      the Hanshin Expressway Public Corporation, and the Honshu-Shikoku Bridge
      Authority) were abolished in 2005. Their tasks were taken over by the Japan
      Expressway Holding and Debt Repayment Agency and six Expressway Companies. 
       
      Among them, NEXCO East took over the tasks of construction, management,
      and toll collection of expressways in the former JHPC along with NEXCO
      Central and NEXCO West. 
       
      According to the website of NEXCO East, the operational length of expressways
      within its business area is 3,575 km, with 400 interchanges (IC) and 305
      rest facilities including service areas (SA) and parking areas (PA), as
      of April 2010. 
       
      With the headquarter in Chiyoda City in Tokyo as its core, it has four
      branch offices in Hokkaido, Tohoku, Kanto, and Niigata. It also has multiple
      administrative offices and worksite offices under each branch office. The
      number of employees is 2,225 in all (as of the end of March 2010). 
       
      Its diverse business includes the aforementioned management and construction
      of expressways; providing services through the rest areas; effective use
      of management resources related with expressways; developing technologies
      for management, operation and construction of expressways and contributing
      to the provision of expressways in foreign countries by utilizing those
      technologies; and environmentally friendly projects. 
       
      Operation Div. in this feature deals with the tasks related with maintenance
      of the already built expressways and toll collection. In this Div., ETC
      Management Division was established on March 1, 2007, to take responsibility
      of further spread of ETC as well as road safety measures associated with
      driving on ETC lanes. 
       
      As part of such activities, the Div. organized its original safe driving
      method of ETC ("5 Rules of Safe ETC"). It consists of the following
      5 items: (1) Insert the ETC card securely, and be careful with the expiring
      date! (2) Confirm the available ETC lane! (3) Take enough distance between
      cars! (4) Enter with the speed under 20 km/h! (5) Confirm the roadside
      indicator and the action of ETC bar! By advocating them along with actions
      in an emergency such as "What if the bar doesn't open at the entrance
      of the ETC lane?" or "What if you force the bar open to pass?",
      they are trying to ensure the drivers' awareness about safe driving with
      ETC. 
       
      In addition, regarding the social experiment mentioned at the beginning,
      they pay attention to the fact that there is difference between an ETC
      car and an non-ETC car as to how to pass an ETC lane though it is free
      of charge for both types of cars.  They take care so that this will
      not cause a road-safety problem. 
       
       
       
      
        
          
              Developing DS Based on UC-win/Road to Enlighten Traffic Safety 
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      From a viewpoint of emphasizing drivers' safety, NEXCO East carries out
      various educational activities and countermeasures. However, even if they
      take measures such as setting indicators and signs or a more advanced median
      strip, there is a limit to their effects. Mr. Akira Mitsuishi looks back
      that it was required to take new approaches to improving safety and reducing
      risks. 
       
      One of those solutions was to increase the driver's own awareness, and
      not by conventional types of education or public relations. For instance,
      it was considered "if an accident has happened, one never repeats
      the same mistake". Nevertheless, it is impossible to have people experience
      an accident by using a real vehicle. Just then, someone from the Express
      Highway Research foundation of Japan (EHRF) advised that FORUM 8's DS could
      be useful for that purpose. It was about the same time when FORUM 8 sales
      staff provided information about our 3D VR technologies. However, the idea
      was left unrealized for a while. 
       
      In 2009, with cooperation of Kosokudoro-kanren Shakaikouken Kyogikai (Expressway-related
      Social Contribution Conference) with its bureau in EHRF, they started developing
      DS that contributes traffic safety on expressways. 
       
      Points to consider for the system was how much it could represent the expressway
      in realistic images. Mr. Nishimura mentions other requirements including:
      the hardware function that gives realistic feeling of driving, a more compact
      and portable system, ability to create data of the driver's behavior and
      their application to traffic-safety measures, and continuous update of
      the created VR data and system. 
       
      Four companies and groups applied for the public offering in June in the
      same year. In August, F0RUM8, which had proposed DS based on UC-win/Road,
      received an order. 
       
      Since then, after meeting with the people concerned from NEXCO East and
      Expressway-related Social Contribution Conference, we extracted dangerous
      events that a driver travelling on an expressway may encounter, setting
      them onto the DS. We repeated adjustment by having people involved confirm
      the ride quality and so on, and completed the whole system by the end of
      January 2010. Fine adjustment was continued till March 1st, the day of
      delivery. 
       
      This "Highway Driving Simulator" has produced a model of about
      15km length with imaginary buildings, using drawing data of actual roads,
      bridges, tunnels, SAs, tollgates, and so on. In that model, 19 events for
      trial driving were set including: (1) Touching ETC opening and closing
      bar, (2) Rear-end collision to a precedent stopped vehicle, (3) Touching
      a road attachments, (4) Touching other cars in the open space ((1)-(4)
      are related with tollgates), (5) Rear-end collision to a precedent stopped
      vehicle, (6) Poor visibility, (7) Slip caused by snow / rain, (8) Front
      interruption, (9) Coping with a fallen object ahead (10) An accident at
      the end of congestion (11) An accident amid congestion (12) Lane regulation
      ((5)-(12) are related with main lines) (13) Touching a walker crossing
      the road (14) Touching a leaving vehicle (15) A vehicle using smart IC
      ((13)-(15) are related with rest facilities), (16) Timing for merging ((16)
      is related with merging section with the main line), (17) Deviation from
      a curve due to overspeed (18) Congestion at the ramp ((17) and (18) are
      related with the diversion section from the main line), (19) Running in
      the opposite direction ((19) is related with the main line) 
       
      Also, three kinds of scenarios were prepared by combining each event to
      make up a course of about 3 minutes. It is so designed to educate safe
      driving after having the user select the course and try operating DS, and
      diagnosing the trial driving by analyzing its driving log. Moreover, the
      data of various driving actions and vehicle behaviors are accumulated for
      examining safe driving afterward. | 
       
      
        
          
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             Staff at ETC Management Div., Operation Div., NEXCO East | 
           
          
             
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             Safe driving method of ETC, "5 Roles of Safe ETC" | 
           
          
             
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             Representing 19 potential dangerous events on expressways | 
           
          
             
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             Mr. Akira Mitsuishi, Assistant Manager, ETC Management Div. | 
           
          
             
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             Mr. Toru Nishimura, Section Head, ETC Management Div. | 
           
          
             
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             Highway Driving Simulator | 
           
          
             
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             Hot-Air Balloon Festival in Saku | 
           
          
             
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             Otona-no-Bunkasai (Cultural Festival for Adults) 2010 in Nagano | 
           
        
       
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             Expectation towards Expanding Possibility of Utilization | 
           
        
       
       
      From a viewpoint of utilizing it for traffic safety measure, it is important
      to have as many drivers as possible use this DS. Therefore, after delivery,
      DS has been kept in Nippon Expressway Research Institute Company Limited
      (RI). It is used at any time at the event held by NEXCO East, NEXCO Central,
      and NEXCO West. Starting from an event for driving DS held by NEXCO East
      on March 15, it has been operated in various events held by each company. 
       
      At the same time, the originally established courses, 19 dangerous events,
      and three kinds of scenarios are to be updated and expanded with new elements
      to draw users' attention. 
       
      Through development of DS and its operation, Mr. Toru Nishimura actually
      felt its advantages of having drivers who have never passed an ETC lane
      or smart IC feel in their own body about what it is like, as they can experience
      driving with realistic images that are represented based on the data of
      actual expressways. However, if they try to represent brake or handling
      too accurately, it may cause simulator sickness. So they say that it is
      one of the challenges in the future how much the ride quality can be improved.
      He also looks forward to the potential of simulation in the field like
      a site of traffic accident, which is impossible to reproduce in reality. 
       
      On the other hand, Mr. Akira Mitsuishi pays attention not only to the mobility
      of the DS but also to its function which can lead the data of driving actions
      of unspecified number of general drivers and vehicle behaviors into examination
      of traffic safety measures. In this sense, he says that now it is in the
      stage of collecting and accumulating these log data, and that it is necessary
      to work out the details for how to utilize them effectively. 
       
      "The measure that we on the side of road administrators regard as
      effective may not be so for the drivers, who don't understand its intention.
      I think that such a problem can be properly judged by analyzing its log
      data." 
       
      We are most grateful to everyone involved for spending time with us for
      the interview. |